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Instagram For Business

Mix the pictures up When you are starting your company’s Instagram account, you might not know where to get star...

Instagram For Business

Mix the pictures up

When you are starting your company’s Instagram account, you might not know where to get started. It can be confusing to look at all the different content in the photo-sharing service and then decide what your business should be sharing! But the answer is actually pretty simple.

 

Business accounts don’t want to be perceived as “boring,” or prone to only releasing photos or videos that seem like ads. You want to mix up business and fun—post some engaging content that relates to your business, but don’t be afraid to post something funny either!

 

Connect with your other social media

Another key part of using Instagram is connecting it with your other social media. For instance, Instagram is owned by Facebook, and offers seamless integration between the two services.

 

By posting your content to Instagram and sharing it through Facebook, you can reach more potential customers. Instagram also connects to other social media, such as Twitter and Tumblr, which is quite useful.

 

 

Interact with your followers

One of the best ways to build your account’s following is to interact with others! Too many businesses think that social media is a one-way street. It’s not.

 

Many small businesses find social media success by using a more dynamic formula, for example, following other people’s accounts, responding to comments and questions, and “liking” the content of your followers and their friends. This way, you can continue to grow your following by creating an interesting online persona, instead of just a bland online advertisement. 

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